Analysis: Export mode of screw products for Haiyan Fasteners

Due to different product specifications and different characteristics of enterprises, domestic sea salt fastener enterprises have chosen different export modes according to their actual conditions.

Mode 1: Self-export

Although the difficulty of self-operated export is relatively large, it has been on the rise in the past two years. Different companies have chosen different ways of self-export according to different situations. Some enterprises mainly focus on overseas after-sales market by participating in exhibitions; Enterprises actively visit overseas companies for support; some enterprises choose to open the after-sales market and then enter the supporting market.

Self-operated export enterprises need to have certain human, material and financial resources. Some large sea salt fastener companies and local Haiyan Fasteners Association jointly set up a special overseas sales team to go deep into foreign companies and use local resources to conduct marketing and after-sales service. Although they pay more, the results are achieved. well.

Mode 2: Supporting the whole machine vehicle export

In recent years, with the increase of China's own brand and the export of complete vehicles, it has become a relatively easy way for the sea salt fastener enterprises supporting the whole machine and the whole vehicle enterprise to catch up with the “winding”. Way of export. Under this circumstance, Haiyan Fasteners Co., Ltd. needs to establish a close strategic partnership with the whole machine and vehicle manufacturers, and fully understand the overseas market before supporting the export. This is a problem that many sea salt fastener enterprises must pay attention to. The situation of heavy sales and light service has been valued by many companies.

Mode 3: Export through joint venture partners

The initial improvement of technology and the introduction of funds are the main reasons why many sea salt fastener companies choose joint ventures. With the large-scale entry of multinational Haiyan fastener enterprises, in order to expand the overseas market of domestic local enterprises, some sea salt fastener enterprises regard overseas sales channels as an important factor in joint ventures. There is only one purpose for establishing a joint venture company between Haiyan Fasteners and multinational companies with foreign investment background. Find a partner with overseas sales channels and take the road of internationalization.

Mode 4: Export through agents and agents

Many sea salt fastener companies are seeking overseas exports, especially when they are exporting from overseas aftermarkets. They are conducted through agents and agents. Some choose foreign agents, and more companies choose domestic agents. These agents have rich foreign experience and can build a good platform for the export of sea salt fasteners. With the increase of intermediary agents, some unfavorable situations have occurred. Some agents at home or abroad have not said that they are honest, and fraud in the agency process has caused great losses to domestic sea salt fastener enterprises; some agents Many products (even counterfeit products) are sold at low prices in overseas exhibitions, which damages the image of China's sea salt fastener enterprises and is not conducive to the development of Chinese fastening companies in overseas markets. In particular, EU anti-dumping should cause us enough. Pay attention to it. Therefore, Haiyan fastener enterprises should carefully select professional agents.

This is the characteristic of fastener companies now entering a new era. Of course, we still face many difficulties. For example, fastener companies generally have backward technology, low quality management, poor talents and technical quality, and the environment for financing environment and laws and regulations needs to be further improved. The quality of the managers and managers has yet to be improved by training and Other means.

For example, fastener companies have yet to be able to further implement the policies and policies of the party and the state, and to better grasp the state's policies on industrial policies and macroeconomic regulation of economic development; they can adjust and improve according to national macro-control and industrial development policies. Self-development environment; able to do more of their own work according to the requirements of the country.

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Tag: Fastener Sea salt Product specifications Enterprise selection Product export

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